MIAMI, Dec 12, 2013: TigerDirect.com, a subsidiary of Systemax, announced today that they will partner with Lenovo(R) to host their 16th annual “Build Your Own PC Race” for charity on January 7th from 6pm – 9pm at the Wynn Las Vegas Resort and Convention Center during the 2014 Consumer Electronics Show. This year, TigerDirect is “gearing up” to host its National Finals PC Race as the grand finale to 15 regional PC Races, which took place across the country this past year. The PC Race Finals will be followed by a competition among journalist racers under one big, Victorian steampunk-themed parasol.
TigerDirect’s “Build Your Own PC Race” for charity has become one of the most highly produced and memorable events during CES. Since 1997, TigerDirect has tasked the top industry journalists to build systems based on a processor in record time. Last year’s race set a new record by Benjamin Heide, which has since been shattered by a regional racer from Chicago with a new time of 3:05-the fastest race yet. Throughout 2013, Regional PC Races have been taking place at TigerDirect.com retail stores across the country, all leading up to another memorable extravaganza during CES. The 2014 racers will uphold the fun and excitement of previous years as they battle against one another to compile processors, motherboards and hard drives into a comprehensive PC.
There will be several great hardware bundles being donated to charities, with cash donations for the top three finalists. Since its inception, TigerDirect has raised millions in case and computer equipment donations for schools and non-profit organizations. By extending the chance to compete to additional racers, TigerDirect expects to receive even more systems to donate along with an array of corresponding monitors, printers and other supplies.
The Latour Ballroom will be decorated with a fine balance of form and function, taking the steampunk theme to blur the lines between tool and decoration. Brand ambassadors will dress up for the event in their finest Victorian garb with polished brass, iron, wood, and leather embellishments.
Additional information about the event regarding competing and attending can be found at www.charitypcrace.com .